How to Use Book Review-Based Press Releases to Boost Your Book’s Buzz
July 14, 2025Categories: Author Marketing Tips, Podcast Episode
Mastering Book Reviews with Owen Hawthorne
Uncover the strategies to get your book noticed by the right audience. Join us as we delve into insider tips for submitting to book review sites and blogs, and explore free review services that can boost your book's visibility. With expert advice and real-life success stories, our podcast aims to equip authors with the tools needed to successfully navigate the world of book reviews. Don't miss out on learning how to make the most of your book review submissions.
Hey, so I’ve been chatting a lot lately with authors who are trying to figure out the best way to get their books noticed. One of the things that keeps coming up is how to handle book review-based press releases — and honestly, it’s a game-changer for building buzz early on. If you’re out there wondering how to get those professional reviews lined up and how to craft a press release that actually works, let me break it down for you like I’m explaining it to a friend over coffee.
Why Focus on Book Reviews in Your Press Release?
First off, book reviews are social proof at its best. When a respected book review site or a well-known book review blog raves about your work, it adds credibility that no flashy ad can match. Including snippets of these reviews in your press release makes journalists, bloggers, and potential readers take notice. Remember, nobody wants to hear, “My book is amazing,” unless someone else says it first.
Step One: Getting Your Book Reviewed
Before you can even think about your press release, you need reviews. There are plenty of ways to get book reviewed, especially if you’re just starting out:
- Reach out to book review services—some are free, some are paid, but they specialize in connecting authors with reviewers.
- Submit your book for free book reviews on platforms that cater to emerging authors.
- Look into book review submission portals—these can be a great way to target specific blogs or niche sites relevant to your genre.
Sites like Feedback Frontier make this a whole lot easier, providing you with a streamlined way to connect with real readers who can leave honest reviews. It’s the perfect place to start if you want trusted feedback without the headache.
Crafting Your Book Review-Based Press Release
Once you’ve collected those golden quotes, it’s time to put together your press release. Keep the tone professional but natural — think of it as a story about your book accompanied by trusted voices supporting it.
Here are some quick tips:
- Open Strong: Lead with your book’s key details — title, author, and what makes it unique.
- Include Review Excerpts: Place short, punchy quotes from book review sites and blogs prominently. Be sure to credit the source, like, “According to [Blog Name], ‘A thrilling page-turner that shines.’”
- Provide Context: Briefly explain why this book matters, who the ideal reader is, and where to purchase or download it.
- Provide Contact Info: Make it super easy for media to reach you or your publicist.
Bonus tip: You can also incorporate the buzz from book review blogs since they often have loyal readers who take recommendations seriously.
Get More Eyes on Your Book
You know, sending out a press release isn’t just about mass emailing journalists and hoping for a hit. It’s about targeting the right people who cover your genre or niche. That’s where your collected reviews come in handy. Media outlets love a narrative, and your press release tells the story of your book—not just from your perspective but from readers who have praised it.
And if you want to save yourself some grind, a platform like Feedback Frontier is a fantastic resource. Their easy-to-use system helps you gather genuine reviews that you can feature not only in your marketing but also in those crucial press releases.
Final Thought
In today’s noisy book market, an author’s voice alone rarely cuts through. Book reviews create trust, and your press release is your megaphone. So prioritize getting your book reviewed, then craft a release that highlights these endorsements in a clear, compelling way. Do it well, and you’ll notice the difference—more media interest, more readers, and hopefully, more sales.
Ready to get your book in front of real readers and start collecting authentic reviews? Check out Feedback Frontier to connect with genuine book enthusiasts fast. Get your book reviewed today, and take your marketing to the next level.
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$50 Book Reviews to Enhance Your Book's Visibility
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